Link Light Rail
(student work)
Developed a new brand identity for a branch of public transportation to differentiate the service from competitors and bring awareness to its expansion, including wayfinding and environmental graphics.
roles
brand designer, visual designer, production
tools
Photoshop, Illustrator, InDesign
co-conspirators
John Edens (branding and visual design)
Green Lake Park
(student work)
Despite Green Lake Park being one of the most
beloved and visited parks in Seattle, its signage is in
disrepair and the wayfinding system has been lacking in organization. A redesign is necessary to decrease the amount of confusion in navigating the park, as well as create a consistent and cohesive messaging system that is more aesthetically pleasing to visitors.
beloved and visited parks in Seattle, its signage is in
disrepair and the wayfinding system has been lacking in organization. A redesign is necessary to decrease the amount of confusion in navigating the park, as well as create a consistent and cohesive messaging system that is more aesthetically pleasing to visitors.
TradesUp
A full rebrand for an expanding non-profit organization bringing the experience of trade-work to the next generation, as well as a subbrand, map, and wayfinding signage for their yearly event.
roles
brand designer, visual designer
tools
Illustrator, Photoshop, InDesign
co-conspirators
Sharon Blyth-Moss, John Edens
